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About Inbound Marketing
Este documento introduce el concepto de Inbound Marketing. Explica que se trata de una estrategia que atrae al cliente mediante el suministro de contenido valioso en lugar de interrumpirlo con publicidad invasiva. Se basa en técnicas como el marketing de contenidos, la visibilidad en buscadores y redes sociales, y la automatización para guiar al cliente a lo largo de su viaje de compra. Un estudio muestra que esta metodología genera un 34% de los leads de las empresas, frente al 22% del marketing tradicional.
Detailed Information
| Author: | ['Andres Upegui'] |
|---|---|
| Publication Year: | 2020 |
| Pages: | 20 |
| Language: | English |
| Format: | |
| Price: | FREE |
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