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Somintec Case Study Google Launchpad PDF

3 Pages·2015·English
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by ['jaimenovoa']| 2015| 3 pages| English

About Somintec Case Study Google Launchpad

Somintec provides Android apps to municipalities for managing parking tickets. It had multiple products and clients from the start, making business model validation difficult. Through Google Launchpad, Somintec realized it needed to focus on customer validation to determine which product had the biggest market and refine its sales process. Somintec's new plan is to focus on customer validation by limiting new clients and analyzing paying vs. non-paying clients, and improve technology development through software product lines to more efficiently build new products and features.

Detailed Information

Author:['jaimenovoa']
Publication Year:2015
Pages:3
Language:English
Format:PDF
Price:FREE
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